02/دراسة حالة / 02
SHRIMPLUS
LAUNCH CAMPAIGN / JAN – MAR
القطاع
F&B / SEAFOOD
الفترة
2024
التحدي
Introduce a new seafood brand and drive trial in a competitive QSR market.
الفكرة
Seafood that hits different. Crispy, bold, unforgettable.
دورنا
- STRATEGY
- CREATIVE
- SOCIAL
- PRODUCTION
- INFLUENCERS
- MEDIA
- PERFORMANCE
العمل
- CAMPAIGN PLATFORM
- HERO FILM
- SOCIAL CONTENT
- CREATOR CAMPAIGN
- PAID MEDIA
النتيجة
- 18M+ TOTAL REACH
- 220M+ VIDEO VIEWS
- 1.9M+ ENGAGEMENTS
- +38% BRAND SEARCH LIFT
- +26% SALES LIFT VS. PRE-CAMPAIGN
أرقام موثقة من العميل
المشروع التالي